Are You a Marketing Weasel? Am I? — Tim Berry ponders how consumers aren’t always logical, but marketing with this in mind can appear ‘weasel-ish’.
Playing the Numbers — Sometimes it’s helpful to create different scenarios for your business plan, and see how they impact your financials.
3,2,1 Contact… How Do You Keep Track? — Tracking all your customer communication in one accessible archive can be incredibly useful.
Start-Ups and Health Care Debates — What does the current health care debate mean for small business?
http://blog.emailcenterpro.com/321-contact-how-do-you-keep-track/
Tags: blogs, week in review
Posted on September 17th, 2009 | No Comments »
Business Focus vs. Peripheral Vision vs. Growth — Tim Berry talks about what happens when businesses branch out beyond their focus and the importance of knowing who isn’t your customer
10 Ways to Market When Cash is Tight — Duct Tape Marketing Coaches Ken Burgin and Elizabeth Walker provide their top tips for low-cost marketing.
Business Plans Are Not Just for Startups — The Up and Running blog quotes author Ramon Ray on the forgotten audience for business plans.
It’s Not Just What You Say, It’s How You Say It — When a New Zealand woman was fired for her email stylings, it brought up a good point about polite electronic communication.
Tags: blogs, week in review
Posted on September 10th, 2009 | No Comments »
Are You a Good Manager? How Can You Tell? — Tim Berry poses some questions to think about in trying to determine what makes a good leader.
Tell the World How Fast You Respond to Email — When you handle email efficiently, you’ll be proud to display a Response Time Badge on your website.
How to Write With A Knife — The Copyblogger’s excellent post on effective editing.
7 Reasons Why Your Marketing Plan Doesn’t Work — Marketing guru John Jantsch looks at the most common mistakes people make with their marketing plans.
Tags: blogs, week in review
Posted on September 3rd, 2009 | No Comments »
Why Cash Flow is Like a River — Tim Berry uses a river analogy, and video to go with it, to explain cash flow.
Behind the Scenes, a Lot of Activity — Email Center Pro developers have made some improvements which speed up the service and allow them to sleep through the night.
Troubadour takes bad customer service to task. Song #2. — United Airlines broke the wrong guy’s guitar, and the customer service lesson they’re learning is one we should all take heed of.
3 MBA Tricks to Shorten Boring Meetings — Tim Berry shares some secrets he learned in business school to help you deal with long meetings.
Tags: blogs, week in review
Posted on August 27th, 2009 | No Comments »
Maker or Manager: Do You Hate Meetings? — Tim Berry on why frequent office meetings work for some types of workers and not for others.
What’s Your Free Soup To Go Strategy? — Exceeding expectations is a powerful way to create repeat customers, say Duct Tape Marketing Guru John Jantsch
Why are women becoming a rising force in American entrepreneurship? — Sabrina Parsons weighs in on some of the reasons women are ideally suited to run businesses.
The Single Most Important Thing Your Headline Must Do — An interesting Copyblogger post on how to drive more readers to your blog.
Tags: blogs, week in review
Posted on August 20th, 2009 | No Comments »
Shark Tank – Perfect your pitch — A new television show illustrates the power of presenting a good pitch to potential investors.
Critics that matter — Seth Godin’s excellent post on paying attention to the right critics and ignoring the ones who don’t really matter.
About Entrepreneurs Who Say They Don’t Plan – Tim Berry takes on a blogger who says writing a business plan is dumb.
The 3/50 Project to save local businesses — Palo Alto Software gets behind a nationwide movement to encourage consumers to ‘buy local.’
Tags: week in review
Posted on August 13th, 2009 | No Comments »
Here’s a round-up of blog posts from the past week that you may have missed.
May I Start Using Email Center Pro? You Have Permission –New feature of Email Center Pro lets administrators decide who can see what.
Business Card or Marketing Tool? — How to turn your business card into a marketing machine.
An easy way to increase your website sales — Security ‘trustmark’ tells your customers that you’re safe.
Top 10 Software Publishing Trends for 2009 — Tim Berry predicts new directions for software in the coming year
Tags: blog posts, week in review, wrap up
Posted on January 22nd, 2009 | No Comments »