Are you kicking yourself that you missed the Grow Smart Biz conference the other week in DC?
Well kick yourself no longer!
Network Solutions has graciously placed videos from the conference on their GrowSmartBusiness.com website.
Make sure to check out Palo Alto Software’s Jake Weatherly in the Panel 3 video: Staying Ahead in the Current Economy.
Another fantastic video courtesy of the Oregon Small Business Development Center Network.
If for some reason you’re unable to see the video below, you can view it on YouTube here: Cascade Peak Spirits
Again, we’d like to thank Mark Gregory and the new State Director, Mike Lainoff, for the opportunity to share these Oregon success stories with you.
Did you miss the first video? Don’t worry, you can catch it here: Bike Newport
‘Chelle Parmele
Palo Alto Software
5/5/09: The Video has been updated with new links and should be available now.
It’s nice when Guy Kawasaki writes about/alludes to/makes cursory mention of the product or service into which you pour a significant portion of your waking hours.
It means more than enjoying an influx of traffic to your website (a handy side-effect, no doubt). It’s also an encouraging validation that you’re taking some steps in the right direction. This is especially true when the praise comes for the method of evangelism as well as for the actual product or service.
Guy has built an ecosystem of success based as much on evangelism methodology as on the services he creates. Truemors, for instance, is a cool concept. But the story of how it came to be might actually be better known. Kawasaki built, developed and registered the site for a few thousand dollars.
So it’s nice when he folds your technique into his own as he did in this article that features Email Center Pro.
It’s an added bonus when the topic at hand is something about which we’re so passionate: Telling the story of our service as quickly, succinctly and creatively as possible. This is something on which every small business should focus. The marketplace is more crowded than ever. It’s vital to explain in two minutes or less what you do and why that matters.
Jason Gallic
Product Manager
Palo Alto Software
Have you heard of Benjamin Zander? If you are a classical music buff, you might. He is the conductor for the Boston Philharmonic Orchestra, a teacher, a master cellist and an inspirational speaker.
In October of this year, Zander spoke at the PopTech Conference about the power of inspiration.
Zander opened his talk talking about “The world of the downward spiral” or as he puts it, “the world of ‘it can’t be done’”. The other world, as he shows on the second flip chart, is the world of radiating possibility. The world of human potential.
I found Zander’s talk not only to be personally inspiring, but he has a real message to businesses. You can inspire your employees to be more and encourage them to accomplish more by leading them towards “embracing life’s possibilities rather than living in the downward spiral”.
He uses the story of the shoe salesmen who go to Africa in the 1900’s. One writes back, “Situation hopeless, they don’t wear shoes” while the other one writes “Glorious news! They don’t have any shoes yet!”
Given the choice, wouldn’t a business be better served by the employee who is always seeking the opportunity rather than the who bemoans the lack of it?
The video is about a half hour long and is one of the more inspirational videos on this topic I’ve seen. If you have the time, I highly recommend watching Benjamin Zander and his fascinating speech.
‘Chelle Parmele
Palo Alto Software
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