Palo Alto Software News

Palo Alto Software is pleased to be a small part of this amazing global effort to help young entrepreneurs, small business and growing businesses succeed with their business dreams.

This week, all over the world, businesses, universities and thought leaders in the business community are celebrating the power of the entrepreneur. As Tim Berry, the president of Palo Alto Software will tell you, in this time of economic difficulties it’s important to get back to the things that are important. Back to the things that work. The basics. The ABC’s of business.

The Business in General blog and Bplans.com will be bringing you video’s, articles, tips, special offers and a webinar on how to take your business back to the fundamentals.

If you’re starting a business or growing your business, we’re going to hopefully touch on a topic you are interested in.

We’re kicking off the week with Tim Berry hosting a webinar. Registration is closed for “Business Planning: Back to the Fundamentals” webinar at this point, but we will be posting portions of it all week long. Look for more information on that later today.

Thanks for stopping by, and if you have any suggestions or comments, I want to hear them. Please get in touch with me at hello (at) paloalto.com

Have a great week everyone!

‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software

Tags: backtofundamentals, basics of business, business planning, entrepreneurship
Posted on November 17th, 2008 | No Comments »

Did you know that Palo Alto Software hosts more than one blog?

This one, Business in General, has the focus on business education. Information and articles about all aspects of your business. Growing or starting. Expanding or exiting. Marketing, HR, PR and all points in between. We try and touch on all those subjects.

Then there’s Dead-Simple Software for Small Business which is a more software centric blog. Recently there have been a slew of articles there with tips for Business Plan Pro.  Handy tips for people who use our software!

Just your “did you know” for the day.

‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software

Posted on November 5th, 2008 | No Comments »

Ever wanted the chance to spend quality time with a guru in the marketing world? What kind of a value would you put on one-on-one time with some of the brightest minds in marketing? Are you in or near the Sonoma County region in California?

John Jantsch, the man behind the Duct Tape Marketing system, blog, book and our expert behind the newest Marketing Plan Pro powered by Duct Tape Marketing, will be joining the folks at E-Myth Worldwide on Thursday, November 13th and Friday, November 14th to help you develop the marketing and lead generation systems that will take your business to the next level of success.

That’s two days with marketing experts, talking directly to you and your business.

The seminar price includes a delightful Sonoma County winery dinner experience on November 13th.  Join John Jantsch in the beautiful Sonoma County region of California as he shows you how to create and implement a marketing plan to breathe fresh air into your business. Participants also receive a copy of Palo Alto Software’s new Marketing Plan Pro powered by Duct Tape Marketing software.

Act now! http://www.e-myth.com/seminars/ducttapemarketing/

Tags: duct tape marketing, emyth, john jantsch, Marketing, marketing plan pro, seminar
Posted on October 28th, 2008 | No Comments »

Taking a little time out here to make a couple announcements:

1)  We had a bit of an issue with our blog and some of you were not getting any of the blog posts in your RSS feeds for a while. We’ve fixed that and you should be able to see all of them now. We apologize for the rush of posts all at once, but hope you enjoy all the great “new” content you missed! Things should be smooth sailing from here on out.

2)  We’re going to be participating in the Global Entrepreneurship Week, November 17th-23rd. We’re getting all the specifics put together, but I’m going to give you a sneak peek!

Keep checking back for more details and some outstanding articles and posts all centered around getting back to the basics of your business. (If you’re interested in attending Tim Berry’s webinar on the 17th, make sure to register soon! It’s first come first serve and space is limited! Click the picture for more information.)

3) Palo Alto Software’s product Email Center Pro has released version 2.0!   Internally, several Palo Alto Software employee’s are participating in a “solidarity experiement” where we’ve all committed to … well, I’ll let Jason tell you all about it. Head over to our Dead-Simple Software blog to read all about the things we’ve decided to give up or do in the coming weeks.

That’s it! That wasn’t so bad now, was it?

‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software

Tags: business planning, Email Center Pro, email management, global entrepreneurship week, Palo Alto Software News, Plan as you go, roller skates
Posted on October 16th, 2008 | No Comments »

The 2008 Forbes.com Boost Your Business competition is nearing it’s final deliberations. Next week in New York City the final five finalists will present their business plans–including how they intend to invest the prize money to boost their prospects–to an expert panel of judges. One of those expert judges is Palo Alto Software’s own Tim Berry.

According to the Forbes.com Boost your Business blog: In addition to next week’s presentations, each finalist also must submit two written business plans: a full-length plan (20 pages max), that only the judging panel can see, and a condensed 3-page version which will be posted–along with videos of the presentations–on Forbes.com during the final voting period in November.

Palo Alto Software sends their good wishes and congratulations to all the finalists of the Boost your Business competition.

‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software

Tags: business plan competition, business planning, business plans, palo alto software, Tim Berry
Posted on October 10th, 2008 | No Comments »

Roger Parker, Guerrilla Marketing Coach, will be interviewing me on Wednesday, October 8th, between 7:00 PM and 8:00 PM EST. To attend, visit the Guerrilla Marketing Association, or e-mail Roger C. Parker.

Note: there will be an opportunity to ask questions during the call, and you’re invited to submit questions in advance as comments, below, or via e-mail.

Tim Berry
Founder and President
Palo Alto Software

Tags: radio interview, Tim Berry, web interview
Posted on September 30th, 2008 | No Comments »

Tom Taulli, author and entrepreneur, wrote a great article about the five key steps when starting a business at the Entrepreneur’s Journal this weekend.

The advice is well worth a read and there’s a bonus as he talks about our own Tim Berry’s new book, The Plan-As-You-Go Business Plan.

Way too many people fail because they don’t recognize that nobody’s really good at everything. They play too close and too tight. Get help.

It’s a short read, but chock full of great information.

This is also a great opportunity to let everyone know that Tim’s book, The Plan-As-You-Go Business Plan is now available at Amazon.com for purchase. Pick yours up today!

‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software

Tags: business advice, entrepreneurship, Plan as you go
Posted on July 28th, 2008 | No Comments »

Sabrina Parsons and I will be headed down to San Francisco this weekend to attend BlogHer ‘08.

Sabrina will be speaking:

What We Do: Taking Care of Business
If you’re a blogger, and your blog contributes to your livelihood…whether through direct monetization or as a platform to get freelance and consulting work…then it’s a business. But what does that mean? What should you be thinking about? Three experts are on hand to get down to brass tacks. Starting with taxes.

Kelly Phillips Erb is back to give you the low-down. Linsey Krolik will answer your legal questions, including when incorporation makes sense. Finally Sabrina Parsons will try to demystify the number one question many freelancers and consultants have: How do I quote for my services and build a proposal that attaches the appropriate value to my time and the work I do?

Friday, July 18th 2008, 10:30am - 11:45am - California West room at the St. Francis Westin.

I’ll be attending the sessions and meeting some fantastic women who have either made a business of blogging, do it for fun or an outlet, or to teach and share their knowledge.

I’m very excited about attending the conference and hope to bring back a lot of great stories about the event to share.

‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software

Tags: conference, in person event
Posted on July 17th, 2008 | 3 Comments »

Tim Berry will be a guest on Barbara Weltman’s radio show, Build your Business today.

How are you doing?

With half of 2008 now behind you, are you making or losing money? Are you growing your customer base and meeting sales targets? Have you stuck to your New Year’s resolutions? Use this mid-year date to review your company’s financial performance. Schedule time to meet with your accountant and other financial advisors if you have not yet done so. Re-read your business and marketing plans to see if you are on track.

Listen to Build Your Business Radio from 4 pm to 5pm ET today–Live, On Demand 24/7, or via iTunes Podcast. Today’s topic: Mid-year planning.

‘Chelle Parmele
Palo Alto Software

Posted on June 30th, 2008 | No Comments »

Tim Berry will be the guest of Rick Jensen today on WDEL, 1150 AM in Wilmington, Delaware.

From Rick’s blog:

Call-In Line: 478-9335

Thinking of ways to make a little more money as the cost of EVERYTHING goes up? Do you have an idea for a part-time business? Talk with Tim Berry, president and founder of Palo Alto Software, founder of bplans.com, co-founder of Borland International, author of books and software on business planning, Stanford MBA. He’s done it, written about it and teaches how to get it done.

Talk with Tim at 2:07 PM, tomorrow, Wednesday, June 25th!

You can listen to the show via the WDEL website. www.wdel.com

That’s 2:07 PM Eastern Time, so 1:07 Central Time, 12:07 Mountain Time, and 11:07 AM on the West Coast.

Posted on June 25th, 2008 | No Comments »