Ever wanted the chance to spend quality time with a guru in the marketing world? What kind of a value would you put on one-on-one time with some of the brightest minds in marketing? Are you in or near the Sonoma County region in California?
John Jantsch, the man behind the Duct Tape Marketing system, blog, book and our expert behind the newest Marketing Plan Pro powered by Duct Tape Marketing, will be joining the folks at E-Myth Worldwide on Thursday, November 13th and Friday, November 14th to help you develop the marketing and lead generation systems that will take your business to the next level of success.
That’s two days with marketing experts, talking directly to you and your business.
The seminar price includes a delightful Sonoma County winery dinner experience on November 13th. Join John Jantsch in the beautiful Sonoma County region of California as he shows you how to create and implement a marketing plan to breathe fresh air into your business. Participants also receive a copy of Palo Alto Software’s new Marketing Plan Pro powered by Duct Tape Marketing software.
Act now! http://www.e-myth.com/seminars/ducttapemarketing/
Tags: duct tape marketing, emyth, john jantsch, Marketing, marketing plan pro, seminar
Posted on October 28th, 2008 | No Comments »
Taking a little time out here to make a couple announcements:
1) We had a bit of an issue with our blog and some of you were not getting any of the blog posts in your RSS feeds for a while. We’ve fixed that and you should be able to see all of them now. We apologize for the rush of posts all at once, but hope you enjoy all the great “new” content you missed! Things should be smooth sailing from here on out.
2) We’re going to be participating in the Global Entrepreneurship Week, November 17th-23rd. We’re getting all the specifics put together, but I’m going to give you a sneak peek!
Keep checking back for more details and some outstanding articles and posts all centered around getting back to the basics of your business. (If you’re interested in attending Tim Berry’s webinar on the 17th, make sure to register soon! It’s first come first serve and space is limited! Click the picture for more information.)
3) Palo Alto Software’s product Email Center Pro has released version 2.0! Internally, several Palo Alto Software employee’s are participating in a “solidarity experiement” where we’ve all committed to … well, I’ll let Jason tell you all about it. Head over to our Dead-Simple Software blog to read all about the things we’ve decided to give up or do in the coming weeks.
That’s it! That wasn’t so bad now, was it?
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Tags: business planning, Email Center Pro, email management, global entrepreneurship week, Palo Alto Software News, Plan as you go, roller skates
Posted on October 16th, 2008 | No Comments »
The 2008 Forbes.com Boost Your Business competition is nearing it’s final deliberations. Next week in New York City the final five finalists will present their business plans–including how they intend to invest the prize money to boost their prospects–to an expert panel of judges. One of those expert judges is Palo Alto Software’s own Tim Berry.
According to the Forbes.com Boost your Business blog: In addition to next week’s presentations, each finalist also must submit two written business plans: a full-length plan (20 pages max), that only the judging panel can see, and a condensed 3-page version which will be posted–along with videos of the presentations–on Forbes.com during the final voting period in November.
Palo Alto Software sends their good wishes and congratulations to all the finalists of the Boost your Business competition.
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Tags: business plan competition, business planning, business plans, palo alto software, Tim Berry
Posted on October 10th, 2008 | No Comments »
Roger Parker, Guerrilla Marketing Coach, will be interviewing me on Wednesday, October 8th, between 7:00 PM and 8:00 PM EST. To attend, visit the Guerrilla Marketing Association, or e-mail Roger C. Parker.
Note: there will be an opportunity to ask questions during the call, and you’re invited to submit questions in advance as comments, below, or via e-mail.
Tim Berry
Founder and President
Palo Alto Software
Tags: radio interview, Tim Berry, web interview
Posted on September 30th, 2008 | No Comments »
Tom Taulli, author and entrepreneur, wrote a great article about the five key steps when starting a business at the Entrepreneur’s Journal this weekend.
The advice is well worth a read and there’s a bonus as he talks about our own Tim Berry’s new book, The Plan-As-You-Go Business Plan.
Way too many people fail because they don’t recognize that nobody’s really good at everything. They play too close and too tight. Get help.
It’s a short read, but chock full of great information.
This is also a great opportunity to let everyone know that Tim’s book, The Plan-As-You-Go Business Plan is now available at Amazon.com for purchase. Pick yours up today!
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Tags: business advice, entrepreneurship, Plan as you go
Posted on July 28th, 2008 | No Comments »
Sabrina Parsons and I will be headed down to San Francisco this weekend to attend BlogHer ‘08.
Sabrina will be speaking:
What We Do: Taking Care of Business
If you’re a blogger, and your blog contributes to your livelihood…whether through direct monetization or as a platform to get freelance and consulting work…then it’s a business. But what does that mean? What should you be thinking about? Three experts are on hand to get down to brass tacks. Starting with taxes.
Kelly Phillips Erb is back to give you the low-down. Linsey Krolik will answer your legal questions, including when incorporation makes sense. Finally Sabrina Parsons will try to demystify the number one question many freelancers and consultants have: How do I quote for my services and build a proposal that attaches the appropriate value to my time and the work I do?
Friday, July 18th 2008, 10:30am – 11:45am – California West room at the St. Francis Westin.
I’ll be attending the sessions and meeting some fantastic women who have either made a business of blogging, do it for fun or an outlet, or to teach and share their knowledge.
I’m very excited about attending the conference and hope to bring back a lot of great stories about the event to share.
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Tags: conference, in person event
Posted on July 17th, 2008 | 3 Comments »
Tim Berry will be a guest on Barbara Weltman’s radio show, Build your Business today.
How are you doing?
With half of 2008 now behind you, are you making or losing money? Are you growing your customer base and meeting sales targets? Have you stuck to your New Year’s resolutions? Use this mid-year date to review your company’s financial performance. Schedule time to meet with your accountant and other financial advisors if you have not yet done so. Re-read your business and marketing plans to see if you are on track.
Listen to Build Your Business Radio from 4 pm to 5pm ET today–Live, On Demand 24/7, or via iTunes Podcast. Today’s topic: Mid-year planning.
‘Chelle Parmele
Palo Alto Software
Posted on June 30th, 2008 | No Comments »
Tim Berry will be the guest of Rick Jensen today on WDEL, 1150 AM in Wilmington, Delaware.
From Rick’s blog:
Call-In Line: 478-9335
Thinking of ways to make a little more money as the cost of EVERYTHING goes up? Do you have an idea for a part-time business? Talk with Tim Berry, president and founder of Palo Alto Software, founder of bplans.com, co-founder of Borland International, author of books and software on business planning, Stanford MBA. He’s done it, written about it and teaches how to get it done.
Talk with Tim at 2:07 PM, tomorrow, Wednesday, June 25th!
You can listen to the show via the WDEL website. www.wdel.com
That’s 2:07 PM Eastern Time, so 1:07 Central Time, 12:07 Mountain Time, and 11:07 AM on the West Coast.
Posted on June 25th, 2008 | No Comments »
While Palo Alto Software is admittedly pretty focused on software, we do have a few books available. We’ve shared the free ebook, Hurdle: The Book on Business Plans before. But we haven’t yet mentioned our other book, On Target: The Book on Marketing Plans which we have available on DocStoc for people to read for free.
Practical resources to write a marketing plan are difficult to find. On Target: The Book on Marketing Plans offers an excellent solution. On Target takes you through the process of writing an effective marketing plan from the initial concept to full implementation.
On Target assists you in gathering marketing data, establishing your product position, forecasting sales, testing your assumptions, and making tactical decisions to support your strategy and accomplish your goals. This comprehensive approach is a great formula for your marketing success.
Hurdle and On Target are authored by Tim Berry, founder and President of Palo Alto Software.
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Posted on June 13th, 2008 | No Comments »
This past Saturday, a group from Palo Alto Software went out to the University of Oregon campus to support the Jog4Jim event to end Parkinson’s disease. This is the 3rd annual event organized by the James H. Warsaw Sports Marketing Center. Jim Warsaw spoke about his fight against the disease and his hopes for the cure in his lifetime. The sun was shining and everyone was in fantastic spirits. With the Olympic Track and Field trials being held here in just 38 days, it wasn’t a huge surprise to find the first runner back to the finish line in less than 15 minutes.
(Vie, Kristen and Beth Anne spell out ECP! Those are some seriously talented ladies, right there.)
A few of our team actually ran in the 5k Run/Walk.
It was a fantastic day for a great cause!
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Posted on May 19th, 2008 | No Comments »
