Make a Referral Week is an entrepreneurial approach to stimulating the small business economy one referred business at a time. The goal for the week is to generate 1,000 referred leads to 1,000 deserving small businesses in an effort to highlight the impact of a simple action that could blossom into millions of dollars in new business. Small business is the lifeblood and job-creating engine of the economy and merits the positive attention so often lavished on corporate bailout stories.
The week long virtual event will also feature daily education programs focused on teaching small business owners and other marketers how to tap the power of referral marketing. Featured guest experts include Ivan Misner, founder of BNI and author Masters of Networking, Bob Burg, author of Endless Referrals and the Go-Giver, Bill Cates, author of Get More Referrals Now, Andy Sernovitz, author of Word of Mouth Marketing, Guy Kawasaki, author of Reality Check, Rich Sloan, author of StartUpNation, Anita Campbell, publisher of Small Business Trends, Scott Allen, author of the Virtual Handshake, John Jantsch, author of Duct Tape Marketing, Scott Ginsberg of Nametag TV, Michael Port, author of the Contrarian Effect and Book Yourself Solid, Susan Solovic Wilson, founder of SBTV.com and Pam Slim, author Escape from Cubicle Nation.
For more information and to participate or share your referral for the week, head over to http://www.makeareferralweek.com/
Make a difference!
Tags: Small Business
Posted on March 9th, 2009 | 2 Comments »
Please join me this coming Monday afternoon, February 9, on Build Your Business Radio with Barbara Weltman. Her show starts at 1 PM PST, 4 PM EST, and I’ll be joining her for the second half of the show, around 1:25 pm Pacific Time or so.
You can listen live at that time at http://www.wsradio.com/internet-talk-radio.cfm/shows/Build-Your-Business-Radio.html.
That’s this coming Monday, February 9.
Tim Berry
President and Founder
Posted on February 5th, 2009 | No Comments »
In the second installment of Palo Alto Software’s “Back to the Fundamentals” webinar series, we welcome John Jantsch as he presents “Simple Marketing Tactics that Pay off Big in a Slumping Market“.
John Jantsch is a marketing and digital technology coach, award winning social media publisher and author of Duct Tape Marketing. He is the creator of the Duct Tape Marketing small business marketing system and has been called the world’s most practical small business expert for consistently delivering real-world, proven small business marketing ideas and strategies.
John will bring his extensive knowledge and know-how to this new webinar, exclusively for Palo Alto Software.
Learn how to:
* attract all the clients your small business can handle
* work only with clients who value what you have to offer
* significantly increase what you charge for your services
February 11, 2009 at 10 a.m. Pacific Time
Back to the Fundamentals
Tags: "back to fundamentals", Marketing, webinar
Posted on February 3rd, 2009 | No Comments »
I’m sorry for the late notice, but, if you’re in or near Eugene, Oregon tomorrow, Jan. 22, Sabrina Parsons and I are doing a planning workshop for smartups.org. Live and in person. That’s 5 to 7 pm at the Vistas Conference Room atop the Eugene Hilton. Click here for more info.
Tim Berry
President
Palo Alto Software
Tags: Eugene OR, planning workshop, workshop
Posted on January 21st, 2009 | 1 Comment »
Palo Alto Software’s Sabrina Parsons will be a guest on Business TalkRadio’s show, Computer America – this Thursday, January 15th from 7-8PM PST, with Craig Crossman
Sabrina will be discussing how to conquer email fatigue.
Appealing to novices and experts alike, this daily program gives listeners the unique opportunity to call in with questions for the host and his featured guests from the computer world. Along with these big-name guests and the latest breaking computer news, a Celebrity Computing segment features celebrities, political figures and other celebrated personalities discussing how they use their computers at home and at work. computeramerica.com is available on the World Wide Web at http://www.computeramerica.com and is listened to daily by 14,000 people.
http://www.computeramerica.com/
Tags: radio appearance, sabrina parsons
Posted on January 14th, 2009 | No Comments »
Palo Alto Software Ltd is delighted to announce that we will be running a number of business planning workshops in London, U.K., commencing on 27 January 2009. These business planning workshops will be run in conjunction with Company Partners, a Wokingham-England based business matching service, and will be held at the British Library in Central London. These workshops will be the perfect complement to our best selling Business Plan Pro product and will cover everything from pitching your business to understanding key elements of your business plan such as sales forecasting.
There are a small number of early bird tickets still available for this inaugural business planning workshop.
Alan Gleeson
Palo Alto Software U.K.
Tags: business pitch, business plan, business plan training, business plan workshops, elevator pitch, pitch
Posted on January 7th, 2009 | No Comments »
Natalie McNeil, the founder of She Takes On The World, has picked her “Women of the Year” for 2008 and our own Sabrina Parsons was listed as one of the honorees.
Sabrina was included in a list of tremendously talented and extraordinary women who have worked hard at their success.
We add our congratulations to all the well deserving women on the list!
‘Chelle Parmele
Social Media Marketing Manager
Tags: sabrina parsons, women of the year
Posted on January 5th, 2009 | No Comments »
Palo Alto Software’s Tim Berry and Sabrina Parsons are blogging at Entrepreneur.com for the next several weeks in conjunction with their new book, 3 Weeks to Startup.
Each week they will sum up chapters in their book on starting your business in three weeks.
You can read Week 1 by going to the Starting a Business blog
To purchase 3 Weeks to Startup visit Amazon, Barnes & Noble or your favorite bookseller.
Tags: 3 weeks to startup, business book, sabrina parsons, start your business, Tim Berry
Posted on December 15th, 2008 | No Comments »
Palo Alto Software is pleased to be a small part of this amazing global effort to help young entrepreneurs, small business and growing businesses succeed with their business dreams.
This week, all over the world, businesses, universities and thought leaders in the business community are celebrating the power of the entrepreneur. As Tim Berry, the president of Palo Alto Software will tell you, in this time of economic difficulties it’s important to get back to the things that are important. Back to the things that work. The basics. The ABC’s of business.
The Business in General blog and Bplans.com will be bringing you video’s, articles, tips, special offers and a webinar on how to take your business back to the fundamentals.
If you’re starting a business or growing your business, we’re going to hopefully touch on a topic you are interested in.
We’re kicking off the week with Tim Berry hosting a webinar. Registration is closed for “Business Planning: Back to the Fundamentals” webinar at this point, but we will be posting portions of it all week long. Look for more information on that later today.
Thanks for stopping by, and if you have any suggestions or comments, I want to hear them. Please get in touch with me at hello (at) paloalto.com
Have a great week everyone!
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Tags: backtofundamentals, basics of business, business planning, entrepreneurship
Posted on November 17th, 2008 | 1 Comment »
Did you know that Palo Alto Software hosts more than one blog?
This one, Business in General, has the focus on business education. Information and articles about all aspects of your business. Growing or starting. Expanding or exiting. Marketing, HR, PR and all points in between. We try and touch on all those subjects.
Then there’s Dead-Simple Software for Small Business which is a more software centric blog. Recently there have been a slew of articles there with tips for Business Plan Pro. Handy tips for people who use our software!
Just your “did you know” for the day.
‘Chelle Parmele
Social Media Marketing Manager
Palo Alto Software
Posted on November 5th, 2008 | No Comments »
